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In todays world, where a vast amount of data is generated each day the ability to extract valuable insights from this data is crucial for any business. Data visualization is the process of representing data in graphical form. It empowers tourism professionals to make...

Categorizing data, also known as data classification, is a fundamental practice in various fields such as data science, and knowledge management. Categorization offers several benefits and serves different purposes, depending on the context. Undoubtedly...

Data has become a driving force in almost every industry, and tourism is no exception. In today's digital age, the tourism sector generates vast amounts of data from a variety of sources, including transactions, tourism offers and the tourism environment. This article...

Nowadays, the development of the tourism industry is linked to the use of new technologies and digitalisation. Data is viewed as one of the key resources used for optimizing processes, decision-making, generating new business...

Tourism businesses depend on multiple influences from their immediate environment and various other contexts. There are probably a few other industries that have to consider so many different contexts and influencing factors. Data about these influences is needed for...